Our mission with our Brand Services leadership module is to do the following:
Equip the organization to position itself as the leader in the community for life-affirming change by focusing its message and all advertising on that goal.
Explore community organizations with partnership potential.
Recognizing that these goals can only be achieved when all organization members perform their duties in a professional manner and that they know and support the organization’s mission, this module includes the following components:
- Position as community leader for life affirming change
- Improve professional image in community
- Build strong inter-professional recognition
- Clarify organization message
- Focus advertising on message
- Focus on individual ownership of message